M73LAB is a 360° agency from Vienna: brand, website, shop and visibility from one place — worked in two languages, for clients in Austria, Germany and beyond.
M73LAB is a 360° agency from Vienna. Brand, website, shop and visibility come from one place — four core areas, twenty disciplines, one point of contact. No assembling three suppliers who point at each other the moment something stops working.
We work internationally. German for the home market, English for everything beyond it — including the entire site you are reading now. For companies selling past Austria, working in both languages isn't a line item, it's the baseline: brands we have built are worn internationally today.
The advantage isn't the length of the service list, it's that the pieces fit each other. A brand that matches the website. A website that matches the channels you're visible on. Buy those separately and you pay for the translation work in between yourself.
A beautiful design that brings in no enquiries has failed. We design for effect — looks follow function.
If a package isn't right for you, we say so — even when that means less revenue for us in the short term.
Brand, website and visibility work as one system here, rather than as isolated projects.
You're hiring an agency, not a personality. What we can do is in the projects — not in a founder's story.
Every project starts with the same question: what should the brand actually cause — more enquiries, higher prices, entry into a new market? Only then do we talk about logos, pages or channels. An engagement can start with a single piece and grow; it doesn't have to begin as a full package.
From there we work in visible stages rather than disappearing for months: you see work in progress, you decide with us, and you can change direction while changing direction is still cheap. What goes live gets measured — a website with no numbers behind it is a brochure.
What that looks like in practice is in the projects: real clients, real scope, and where there are numbers, the actual numbers.
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