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Ads without a strategy burn budget instead of bringing in customers.

We build Meta and TikTok campaigns targeted at the right audience by interest and behavior — optimised for inquiries and revenue, not just reach.

01
Scope

What's included

Campaign setup

Meta Ads & TikTok Ads accounts structured around audience, budget and conversion goal.

Audience & creative targeting

Precise interest- and behavior-based targeting instead of wasted spend, paired with creative that stops the scroll.

Ongoing optimization

Weekly adjustment of bids, creative and budgets based on performance data.

02
Process

How it works

Week 1

Setup & tracking

Account setup, conversion tracking (incl. Conversions API), first campaigns live.

ongoing

Optimization

Weekly monitoring and adjustment to bring down cost per inquiry.

03
Investment

from €690/month + ad spend

Anchor price, tailored to your needs in the first call. View all packages →

04
FAQ

Paid Social — FAQ

How much should my ad budget be?

It depends on industry and goal — we recommend a realistic starting budget in the first call.

What's the difference between Paid Social and SEA?

Paid Social (Meta/TikTok) targets people by interest and behavior — larger reach, but they aren't actively searching yet. SEA (Google/Bing search ads) targets people already searching for you — higher intent, but limited to search volume. See our SEA service for the search side.

Is the management fee on top of the ad budget?

Yes, the management fee is separate from the ad budget, which goes directly to Meta/TikTok.

Next step

Ready for a brand that sells?

Free website & SEO audit in your inbox within 48h — or book a call directly.

📅 15-min intro callBook a call →
✉️ office@m73lab.comSend an email →
📞 +43 676 4641061Call →
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